A name rooted in family. A journey rooted in the land.
AMARDHAN grew from a farming journey that began in Punjab in 2021 — with a simple belief that families should feel closer to where their everyday food comes from.
It started with a simple thought: food should stay connected to the land.
After completing his graduation from Panjab University, Chandigarh, Arshdeep Singh Sran began thinking seriously about what he wanted to build for the future.
There were different paths he could have taken, but he kept coming back to farming. The more time he spent understanding the land and the way food reaches our homes, the more he saw an opportunity beyond simply growing crops.
That opportunity was to create greater value around what is grown, make the source more visible to customers, and build a closer connection between families and the food they eat.
That thought became the foundation of the farming journey in 2021 — and eventually the idea behind AMARDHAN.
“Instead of only growing crops, I wanted to create something that keeps the value of the farm visible all the way to the family kitchen.”
AMARDHAN carries our grandparents with it.
AMARDHAN is more than a brand name. It is a family connection.
Honours Arshdeep's grandmother.
Honours Arshdeep's grandfather.
Together, AMAR + DHAN became AMARDHAN — a name that connects family, land and the values behind the farming journey.
Family in the name. Farming at the heart.
As the brand grows, the aim remains simple: everyday food, transparent sourcing, thoughtful preparation and fair pricing for families.
The values we want customers to experience.
Farm Connected
We show real fields, crops and farm activity so the source stays part of the story.
Nothing Unnecessary Added
For our single-ingredient staples, the focus is on the ingredient itself — without unnecessary additions.
Fair & Affordable
Everyday staples should be priced for everyday families, without turning simplicity into a luxury.
Food Business Compliance
AMARDHAN operates as an FSSAI-licensed food business with a focus on careful handling and packaging.
From an idea in 2021 to AMARDHAN today.
The farming journey begins
A decision to work closer to the land and explore how farming could create more value beyond the field.
Learning and training
Hands-on farming experience supported by agricultural learning and training, including programs under PAU, Ludhiana.
AMARDHAN takes shape
A family-rooted name — AMAR for grandmother and DHAN for grandfather — becomes the identity for the food journey.
From our fields to your family
Oils, pulses, flours, spices and traditional sweeteners brought together with a focus on transparency, simplicity and direct customer conversation.
Want to know more about AMARDHAN?
Talk directly with us on WhatsApp.